summer retail campaign 2018

Rush Hair & Beauty

Summer retail offer for 95+ salons. The campaigns objective was to increase footfall and elevate retail sales. 

The idea was to keep the design the same for both hair & beauty salons, using palm leaves but changing only the background colour to identify yellow for hair, pink for beauty. The best selling products were chosen, cutting them out and re-arranging them to be displayed professionally.

Assets included digital and printed media such as; window roundels, POS strut cards, offers page banner, social media images and a landing page.